Public Life

Envisioning the future of public living

Living 2030
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Drone air traffic for goods, less for individuals
In the year 2030, drones will be used for the transportation of urgent goods such as medicine and organs. However, the use of drones for individual flights on medium-haul routes is rather unrealistic. The technology is not yet advanced enough, and there are also ethical concerns regarding safety and privacy. Overall, air traffic in 2030 will be shaped by the increased use of drones and more advanced technologies for faster and more efficient transportation of goods.
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Digital Health
Digital health services have also gained significant importance. Advancing technology allows for more precise and effective medical diagnoses and treatments. Patients can access their health data online and better track their treatments. Networking of healthcare providers and hospitals enables faster and more efficient delivery of medical services, leading to higher patient satisfaction.
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Increasing awareness of society for global infectious deseases
Society has been sensitized to the risk of infectious diseases in the year 2030. The outbreak of pandemics has led people to rethink their hygiene habits and to better protect their health.
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Green cities
In 2030, cities are becoming greener as facades and infrastructure are being covered in greenery. This change is not only for emotional and psychological reasons, but also for microclimate and water management purposes. Green facades and infrastructure improve the quality of life in cities by reducing air pollution and heat islands. Additionally, they provide natural shading and cooling effects, which can lower energy consumption and reduce the urban heat island effect. Overall, a greener city is a healthier and more pleasant place to live.
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Increasing need for autarky and security
The need for self-sufficiency and security has increased in the year 2030. People are becoming more independent from traditional institutions and are increasingly looking for ways to provide for and protect themselves.
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Home Office is established
In the year 2030, working from home is an integral part of many employment contracts. With advancements in technology and the increasing use of video conferencing, there is hardly a need for in-person meetings at the workplace. Home office enables a more flexible work arrangement and saves time and money on commuting. Additionally, it contributes to improving work-life balance, thus positively influencing the health and well being of employees.
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Green Life Luxury
In the year 2030, inner-city green oases are valued retreats for residents. Suburbs and rural living are gaining importance as more and more people seek to escape the stress and hustle of big cities. Due to increasing digitalization, people have more leisure time and strive for a better work-life balance. Nevertheless, the value of real physical experiences is increasing as they become a luxury.
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Mobility Services
In the year 2030, public mobility providers offer comfort and service-focused concepts. The use of driverless transportation allows for tighter scheduling, and there are also shared mobility services available for individual traffic. These new developments enable comfortable and efficient transportation for everyone, contributing to a reduction in traffic volume and emissions. The future of mobility has arrived, and it is accessible to all.
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Leisure is luxury
In the year 2030, leisure time will become more commercialized. While real physical experiences become a luxury, events for ordinary citizens will become increasingly digital. The physical experiencing of things will become the new premium. An example of this is the difference between a live concert and an AR concert. DIY experiences, or self-made experiences, will be more appreciated in this context.
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Low-emission traffic concepts
In the year 2030, the focus is on low-emission transportation concepts. This involves interconnected and clean mobility based on micro and shared mobility solutions. The idea is to make transportation in cities and regions as environmentally friendly as possible. Various technologies are being employed to make transportation more manageable and efficient, with the aim of reducing environmental impact. In the future, we will increasingly rely on alternative, sustainable mobility concepts, contributing to a better quality of life.
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Stationary retail becomes a place of experience
In 2030, brick-and-mortar retail will increasingly become an experiential destination that goes beyond just shopping. The focus will be on creating an experience to delight and engage customers. Meanwhile, e-commerce will increasingly become the regular way to acquire products. This trend will be further amplified by advancing digitization and the growing importance of online platforms. As such, the retail industry will continue to evolve and adapt to meet the needs of customers in order to remain competitive.
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Efficient logistics with bundled transports
In 2030, logistics will be more efficient and traffic will be consolidated. Local hubs will serve as consolidation points for goods, while transportation modes will be used multifunctionally (co-usage). These measures will result in faster and more sustainable transportation of goods, which will have a positive impact on both the environment and the economy.
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Severe weather events and water scarcity
In 2030, the focus will be on coping with water scarcity. The bad weather events caused by climate change must be compensated for by structural measures. The focus will be on coping with water scarcity. Greywater will become an important resource to reduce water shortage. Underground storage will be used to respond to adverse weather events. Graywater is becoming an important resource to reduce water shortages.
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Mobility and individual traffic
In 2030, we have made significant progress in mobility in our cities. City toll systems have been introduced, and combustion engines are no longer allowed. We have implemented an integrated urban cycling concept and offer shared mobility services for individual transport. Our efforts have helped to reduce environmental impact and create a more sustainable mobility.
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Digital education and schools
In the year 2030, digital education and schools have a high value. With increasing digitalization, schools and educational institutions are able to make teaching materials and methods more interactive and diverse. Students have access to a greater selection of digital teaching and learning resources to improve their individual skills and promote their interests.
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New decentralized power generation
In 2030, the energy supply has taken a new direction. Solar, wind, district heating networks, and transmission lines have established themselves as reliable and decentralized sources. New energy storage systems enable a reliable supply of renewable energy, with hydrogen initially used only in niche areas. An increasing number of households are striving for energy autonomy and relying on their own renewable energy generation.
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Retreat becomes luxury
In 2030, retreat, particularly from the digital world, will become a luxury. As the significance of suburbs and rural living increases, it will become harder for people in urban areas to escape their hectic and stressful lives. The desire for peace and relaxation will be increasingly sought after by those who can afford a retreat. Consequently, the demand for housing outside of cities will rise, leading to a shift in the real estate market.
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Youth cultures seeks for their personal space
In the youth culture of the year 2030, young people are searching for new spaces of freedom that are not monitored, and they use the car as a symbol of independence and personal freedom.